Gamble Estates vineyard photos by Olaf Beckman

Website for Gamble Estates

For more than a century, the Gamble family has cultivated a Napa Valley legacy rooted in sustainable farming and respect for the land.

Today, vigneron Tom Gamble meticulously farms grand cru vineyards spanning Napa Valley’s celebrated AVAs Oakville, Rutherford, Yountville and Mount Veeder appellations.

Our website for Gamble Estates features the photography of Olaf Beckmann and Frank Gutierrez, and the brand design of Pate International.

Gamble Estates Website →

Two individuals stand in a vineyard at sunrise, with rows of grapevines, distant hills, and farm buildings in the background.

Vineyard with rows of grapevines in the foreground and white farm buildings under a clear blue sky in the background.

Close-up of dark grapes being tossed in the air during a production process, scattering droplets of juice, with some red grapes visible among the predominantly dark ones.

Rows of vibrant yellow grapevines stretch across a vineyard under a clear sky, with rolling hills and trees in the background.

Clusters of dark purple grapes hanging from a vine, surrounded by green leaves.

A man in a hat stands at the edge of a vineyard, looking at rows of grapevines. There are hills and a misty sky in the background.

Photo credits: Frank Gutierrez, Olaf Beckman

The Challenge

When Philippe Melka and Maayan Koschitzky of Atelier Melka joined Tom Gamble to craft new bottlings—merging Bordeaux first-growth traditions with the distinct character of premier vineyards across Napa Valley—the profound quality of the resulting wines demanded a full rebrand.

With updated packaging by Pate International and expressive photography by Olaf Beckman and Frank Gutierrez, the former Gamble Family Vineyards brand was reintroduced as Gamble Estates. Vin partnered with Drink Cultivated’s Lisa Ehrlich and Katie Myers as well as Bryan Koeberer and the Gamble team to design and develop a quietly confident new digital presence.

Introduce the new visual brand identity and brand name
Elevate the brand perception with an elegant and refined new online presence
Reflect a level of luxury that commands prices of up to $350 per bottle
Highlight the prestigious winemaking team, led by Philippe Melka
Seamlessly integrate Commerce7 for effortless Membership joins

Website homepage of Gamble Estates displaying navigation links such as Winemaking, Vineyards, About, and Contact. Background features a sketch of trees and pathways.

Website for Gamble Estates featuring vineyard views, information on Napa Valley winemaking, and the family's farming tradition since 1916. Includes grape harvesting imagery.

A webpage displaying a bottle of 2022 Reserve Cabernet Sauvignon wine with detailed product description, price, and purchase options.

Webpage displaying six wines with images and descriptions, including Reserve Cabernet Sauvignon, Sauvignon Blanc, and Cabernet selections, each with prices, shipping info, and "Add to Cart" buttons.

Webpage featuring vineyard images and descriptions, highlighting Oakville, Rutherford, and Mount Veeder regions of Napa Valley. Sections provide text about terrain and wine characteristics.

A bearded man holding a glass of red wine stands in front of wine barrels. Text about Philippe Melka's winemaking career appears on the right.

Text on a light background: “Our members are part of the Gamble family...connection to this land.” – Tom Gamble, Founder and Vigneron.

Vineyard scenes showing grape rows, a close-up of an Oakville sign, a person tending vines, and a group in front of wine tanks, highlighting viticulture and environmental stewardship.

Aerial view of C.C. Ranch vineyard at sunset with golden skies. Text describes its history, growing conditions, acreage, and soil composition.

Webpage showcasing Gamble Estate vineyards with sunset view over vineyard rows, family home photo, and scenic landscapes. Includes text on vineyard character, acreage, years planted, and soil types.

People standing beside wine barrels in a cellar, showcasing a vineyard. Vineyard scenery and wine production process are highlighted in various sections.

Man in hat and sunglasses stands among vineyard rows. Text describes Tom Gamble as a Napa Valley farmer and winery founder, emphasizing sustainable and regenerative farming practices.

Text on the image: "My evolution as a vintner started in 1980 when I planted my first vineyard..." - Tom Gamble, Founder and Vigneron.

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