for WordPress winery & beverage websites


eCELLAR is among the best-in-class winery e-commerce services, serving beverage businesses of all sizes.

Unlike a hosted solution, which places your storefront at a separate URL, the eCELLAR platform integrates seamlessly with your website, so there’s no need for a second website for the e-commerce functionality.

It delivers powerful marketing tools and sales features, so you can ramp up your revenue generation with DTC wine sales via the website and at the POS.


  • Unparalleled Customer Service: Responsive, personalized one-on-one support with team members who know your name and the needs of your business.
  • Competitively Priced: A commission-free, flat monthly fee. No transaction fees, no hidden costs.
  • Comprehensive Resources: Manage POS, inventory, reporting, storefront, allocations, wine club, reservations, marketing campaigns, shipping and more from a single platform.
  • Frictionless UX: Auto login and smart navigation guide customers effortlessly to checkout, with minimal clickthroughs.
  • Flexible Clubs: Allows the option for customers to customize their clubs.
  • Open API: Flexibility for apps and developers.

About Vin’s Customized eCELLAR Integration

We offer high-level eCELLAR integration into WordPress websites, whether they’re designed by Vin, another agency, or an off-the-shelf theme.

Our powerful eCELLAR via WordPress plugin is the foundation of our integration offering. It allows us to customize eCELLAR and intersperse e-commerce content within WordPress. We’ll design your storefront to match your website design and visual brand identity, elegantly.


  • Easy to Use: Integrates eCELLAR easily, and is simple to use
  • Design-Driven: Customizes the styling to reflect your brand
  • Flexible: Presents several layout options for collections and products
  • Powerful: Adds a super-powered utility menu

About Vin

We’re a creative agency and communications consultancy focused on the wine world. Since 2009 we’ve worked with more than 125 wineries and wine-related businesses of all sizes, including boutique winemakers, winery startups, luxury estates, allocated wineries, importers and distributors, and mass-market brands.

Every Vin client is unique and valued. We dive deep to gain insights about who you are: your background, approach, character, tone of voice, and values. We’ll tell your story to your audience in a way that aligns with your business strategy and positioning in this crowded marketplace.

Vin Website Design and Development

Our websites are compatible with eCELLAR and support integration in a way that’s robust and refined. So e-commerce content like products, clubs, and mailing list forms and can be interspersed throughout your website, seamlessly.

Custom Designed Websites

Our focus at Vin is designing and developing high-quality custom websites for wineries and wine-related brands looking to build authentic and long-lasting relationships with their customers.

We are a boutique firm offering high-touch service. Our collaborative process includes multiple milestones to gradually build consensus and finally achieve success. These include: discovery and market research; brand and business strategy; information architecture; content development; wireframe design; interactive design; development; and finally, deployment at your hosting company.

We also offer marketing communications services, including copywriting, as well as ongoing website maintenance and updates.

Contact us to learn about our bespoke custom websites. They’re priced within reach and designed to realize your vision.

Vin Website Builder

This stylish and powerful website platform enables small wineries and craft beverage producers to launch an online presence easily, quickly, and affordably.

It’s customizable with your text, photos, logo, colors, and fonts to create a unique personalized appearance in line with your visual brand identity.

We’ll set it up, design the site, and show you how to use it. It’s easy to update content, upload images, and add pages, so that your website can grow with you over time.

Get in Touch

Get Started

To inquire about your custom website project or start the process for receiving a proposal, please contact us via our Request for Proposal.

Website Builder Questions?

We’re happy to answer questions about our affordable Vin Website Builder, designed to get small beverage businesses off the ground.